Marketing Manager Job at Palm Aire Professional Services, South Miami, FL

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  • Palm Aire Professional Services
  • South Miami, FL

Job Description

Job description:

We are seeking a bilingual (EnglishSpanish) Marketing Manager to lead the development and execution of a multi-brand growth strategy for a dynamic hospitality group operating multiple restaurant concepts in the Miami area.

This role is responsible for driving 810% annual revenue growth increasing local market share and building a community-driven brand identity that unites the companys restaurant portfolio. The ideal candidate combines strong brand strategy and digital marketing expertise with a proven track record in sales development partnerships and events .

Tasks

Key Responsibilities

Strategic Leadership

  • Develop and implement a 1218 month sales and marketing plan aligned with company growth targets.
  • Identify expansion opportunities through new markets delivery channels and events to achieve consistent annual growth.
  • Oversee brand positioning and ensure a unified voice across 46 restaurant concepts.
  • Collaborate with Operations and Finance to align marketing spend with EBITDA and P&L performance.

Marketing & Brand Management

  • Design and manage digital social media influencer and community campaigns with ROI accountability.
  • Enhance customer retention by optimizing CRM and loyalty platforms.
  • Lead creative storytelling and brand consistency across all platforms.
  • Integrate customer analytics (NPS online reviews sentiment data) to improve the guest experience.

Sales & Partnerships

  • Develop B2B partnerships (corporate events catering tourism alliances) to generate 1015% of total group revenue.
  • Negotiate collaborations with hotels tour operators and community organizations.
  • Build and maintain sales forecasting models tied to revenue goals.

Support local marketing initiatives that drive incremental traffic and brand visibility.

Team Leadership & Development

  • Lead coach and develop a marketing and sales team (46 members).
  • Foster creativity accountability and a data-driven culture.
  • Collaborate with HR and Operations to design training programs for sales execution and guest engagement.

Requirements

Key Qualifications

  • Bachelors degree in Marketing Business or Hospitality Management (required).
  • MBA or certification in Digital Marketing / Revenue Management (preferred).
  • 58 years of experience in marketing sales or brand management within hospitality or lifestyle brands.
  • Proven success managing multi-location marketing strategies and P&L responsibility.
  • Strong proficiency in CRM (Salesforce SevenRooms Paycom) digital analytics (GA4 Meta Suite) and data visualization tools (Power BI Tableau).
  • Demonstrated ability to lead high-impact campaigns loyalty programs and community-based marketing.
  • Bilingual in English and Spanish (required).

Job Tags

Local area,

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